The Become. Blog

Building Your Tribe: A Guide to Attracting an Audience for Your Personal Brand and Online Business

In the persuasive world of business communication, three key documents reign supreme: the pitch deck, the sponsor deck, and the media kit.

Just like yin and yang, strategy and action are two sides of the same coin, intrinsically linked for business success.

Email marketing is a tried-and-true, reliable tool for businesses of all shapes and sizes. But in today's marketing landscape, you need more

In today's competitive creative landscape, personal branding is crucial for creative professionals to stand out from the crowd.

Imagine a world where reputation is everything. Enter the publicist, the skilled puppeteer who crafts narratives.

Personal branding is the process of creating a recognizable and reputable online presence for yourself as a business leader.

Your social media presence is more than just a digital scrapbook – it's a strategic platform to build your personal brand.

Enter the bio site: a dedicated online space that allows you to showcase your unique story in a captivating way.

Building a successful online startup requires a combination of careful planning, strategic execution, and adaptability.

today's digital age, a well-crafted personal brand media kit can be a game-changer. It's your chance to make a strong first impression.

Digital marketing is an ever-evolving landscape, encompassing a diverse range of strategies and tactics to engage your target audience.

There are many different types of content, but some of the most common include: text, images, audio, video and interactive.

The key components of digital marketing for a personal brand vary. The specific components that you use will depend on you

The world of marketing is vast and ever-evolving, offering a diverse range of career paths that are changing by the minute.

Building a personal brand website is a thrilling yet strategic endeavor.

Content pillars are the core themes or categories that underpin your entire content marketing strategy.

Artificial intelligence (AI) is rapidly making its mark, offering exciting ways to streamline and enhance your personal brand strategy.

What is a Brand Designer? A Brand Designer is the visual architect of a brand. 

What is a Brand Strategist? A brand strategist is the mastermind behind a brand's identity, direction, and, ultimately, its success.