The Become. Blog

Our blog articles offer personal branding basics, business tips, wellness hacks and more.

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2 min read

What is a Lead Magnet and What are Some Examples for People Building Personal Brands?

A lead magnet is an irresistible incentive offered to potential customers in exchange for their contact information, usually an email...

2 min read

What is a Brand Designer?

What is a Brand Designer? A Brand Designer is the visual architect of a brand.

2 min read

What is a Brand Identity Guide?

A brand identity guide is a document that compiles all the rules for using your brand's creative assets and messaging across all media...

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