The Become. Blog

Content pillars are the core themes or categories that underpin your entire content marketing strategy.

Color theory is the study of how colors interact with each other. It's a set of guidelines that personal brand designers can use.

The Oubaitori method is all about fostering positivity. In personal branding, this translates to projecting an optimistic attitude.

Artificial intelligence (AI) is rapidly making its mark, offering exciting ways to streamline and enhance your personal brand strategy.

What is a Brand Designer? A Brand Designer is the visual architect of a brand. 

What is a Brand Strategist? A brand strategist is the mastermind behind a brand's identity, direction, and, ultimately, its success.

In the age of personal branding, understanding yourself is the ultimate marketing tool. No more cookie-cutter personas, folks!

Brand design is the visual identity of your brand. It's what makes your brand recognizable and memorable.

Communication is the lifeblood of any interaction, but how we communicate can vary greatly.

Have you ever wondered why some students excel at lectures while others thrive with hands-on activities? Now, we can see how that carries...

Brand positioning is the process of crafting a unique place for your brand in the minds of your target audience.

What is a personal brand statement? A personal brand statement is a concise and catchy phrase that summarizes your professional identity...

A personal branding strategy is like a roadmap to building your unique reputation in the world.

In today's dynamic and interconnected world, the lines between producer and consumer are blurring. Enter the prosumer, a term combining...

Are you building your presence online? Beyond your personal brand curation, there are additional ways to monetize in tandem with this...

In branding, the "love languages" borrow inspiration from Gary Chapman's five languages for expressing love in romantic relationships....

In our fast-paced world, sleep often gets all the glory when it comes to rest. But true rejuvenation goes way beyond catching those Zzz's.

In the ever-evolving world of personal branding, standing out from the crowd can feel like climbing Mount Everest in flip-flops. But fear...

A brand identity guide is a document that compiles all the rules for using your brand's creative assets and messaging across all media...